For consumers, when shopping online, they will inevitably encounter some businesses that use the "drag" formula to deal with complaints and consultation, or directly play with missing businesses. In the past, in the face of such situations, consumers were often on the weaker side, and there was no effective method except staring**
Today, the merchant transaction complaint service system launched by Alipay provides a solution from the platform side.
The system will track the processing efficiency of merchants' reply, handling users' complaints and consultation, and require merchants to handle users' complaints within 72 hours
It raises the cost of "bizarre disappearance" of businesses from the platform level, and can improve the efficiency and experience of user complaint consultation.
In addition, Alipay also optimized the problems of merchants in terms of intellectual property rights and service information quality, improved the identification ability of merchants' counterfeiting and other infringing acts, and made provisions on the problems that merchants' services cannot be used and the introduction is not complete**
