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According to the report of @ whale video, Liu Jia (a pseudonym) in Changsha recently found that her life story was "copied" into a promotional film by the automobile brand BMW. The English name, travel experience and life plan of the heroine in the video highly coincided with Liu Jia, and even some of the copywriting was her original words**
Liu Jia disclosed that she had indeed been interviewed and filmed by an advertising company in Shanghai entrusted by BMW, but the problem was that there was no picture of her in the finally released video, only her personal information was left. The advertising company found another actor to replace the shot for Liu Jia.
Strangely, the advertising agency only changed the actors, and Liu Jia's own story was completely preserved
What Liu Jia can't understand is that "since I have changed the actor, it has nothing to do with me, but I still need to use my information and my privacy"
However, after Liu Jia came to the door, the advertising company refused to delete the video, and strongly said that Liu Jia had no copyright in the copy and story, but professional lawyers said that both the advertising company and BMW had infringements, and there were more than one.
After the matter fermented on the Internet, @ blue whale finance contacted the advertising company, its staff replied that they had problems in communication, but they have been actively solving them**
*As of press time, this promotional video of BMW has been deleted *, but no positive response has been made to this matter.
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