On May 23, according to media reports, KFC's "magic" reachable Duck Music Box recently exploded and brushed the screen** As one of the representative roles of the well-known IP treasure Kemeng, the reachable duck music box has become another "new favorite" pursued by young consumers after Ling Na Belle and Bing Dwen Dwen.
Jingdong's main venue on June 18, 2022 - pre order on the evening of May 23
The order page of KFC app shows that there are four kinds of children's day treasure dream toy packages, with prices of 69 yuan, 109 yuan, 73 yuan and 115 yuan respectively. Each can be given a random toy.
As the set meal is limited and the toy style is given randomly, the reachable duck music box is only one of them, so there is a certain threshold to obtain. But this still can't stop the enthusiastic rush of young people.
Less than a day after the launch of this series of toys, KFC in major cities has announced that the toys of reachable duck have been sold out first. As of the evening of May 22, according to the shell finance report of the Beijing News, many KFC stores in Beijing had not put relevant package products on the KFC app.
After asking KFC customer service, we learned that the reason why the package was not on the shelves may be that the supply of the package on the same day has been sold out. At 8:00 on May 23, the relevant packages of nearby KFC stores can still be reserved, but all the relevant packages have been sold out and taken off the shelves before publishing.
At present, on the second-hand platform, a large number of consumers are looking for reachable ducks. At the same time, many "scalpers" sell them at high prices, and the price even rises to 1300 yuan. Under the high price, consumers still choose to start.