In April this year, Warner media and discovery merged into Warner Bros. discovery. According to IGN, with the completion of Warner's senior reshuffle and reorganization, David M. zaslav, the current CEO of Warner Bros. exploration, will start to significantly adjust the company's business direction.
Specifically, Warner plans to find a brand manager for DC - just like Kevin Fitch of Marvel - they hope to further develop the current DC Universe and play a higher popularity and brand effect.
Another business focus is Harry Potter. Ign quoted the Wall Street Journal as saying that zaslav hoped that HBO Max could produce more content related to Harry Potter in the future. It is reported that zaslav will meet with J. K. Rowling in the coming weeks to discuss this potential possibility.
Analysts believe that the failure of "magical animals 3: the mystery of Dumbledore" may be an important reason for Warner executives to make changes - the film's global box office is only $379 million, far from the $648 million set by the first film in the series, "where are the magical animals".
In comparison, Sonic the Hedgehog 2, which is still popular, lags behind Dumbledore's mystery by only $16 million at the global box office, but the budget of the film is far from the level of Dumbledore's mystery, which can be said to make a lot of money.