Recently, Qualcomm China's official microblog finally officially announced the time of 2022 Xiaolong night, which will be broadcast online at 20:00 on May 20. In this day of "expressing love", Qualcomm will also loudly announce new products, new experiences, new cooperation, as well as "core" friends, and the new Xiaolong platform will also appear. Qualcomm also invited everyone to "witness the progress of hard core technology". It can be seen that it is not only a "technology school" focusing on R & D, but also a "experience school" in practice.
First of all, the most anticipated thing is naturally the new Xiaolong mobile platform "core friend". According to rumors, all the new mobile platforms will appear on Xiaolong night. Stronger performance, power consumption and new features are worth looking forward to. At that time, it is believed that major and other mainstream manufacturers will also quickly launch corresponding models.
In addition to the performance concerned by the public, Xiaolong also has long-term technical accumulation in connection, security, AI, video, audio, games and other aspects, and incubates many characteristics to always provide the best experience for ecological partners and consumers.
For example, the most popular mobile game at present, since Xiaolong 855, Xiaolong has launched snapdragon elite game, which continues to empower gamers with the most advanced mobile game experience. From more than 1 billion colors of HDR color matching, to GPU driver updates, variable resolution rendering, to the latest fourth generation snapdragon elite gaming, it has supported more than 50 features, which greatly improves the image quality and frame rate of mobile games. At the same time, it can intelligently reduce power consumption, increase fluency and endurance, and enable mobile game players to obtain an experience comparable to that of end games.
Qualcomm paid more and more attention to snapdragon's audio connection and snapdragon's audio technology on March 4 last year. Qualcomm provides consumers with CD level lossless Bluetooth sound quality, ultra clear call, stereo recording, anti-interference and stable connection, subwoofer delay as low as 68ms, etc., fully covering the audio needs of music lovers, creators and game players. At present, 45 partners around the world have signed up to adopt snapdragon sound technology.
As can be seen from the above examples, Xiaolong, as an "experiential school", not only always pays attention to performance evolution, but also continues iterative optimization in all aspects of experience. This Xiaolong night, we are also looking forward to the release of more new features and functions above, so as to continue to enjoy excellent experience in all aspects.
Smart life can not be realized only by smart phones. Smart watches, smart headphones, XR glasses, smart cars... Everything around you can be connected by smart alliance. The connection of data and computing power makes life around you more intelligent. Of course, Xiaolong is everywhere.
For example, new energy intelligent vehicles have become an irreversible trend in the world. In this regard, Qualcomm has also launched Xiaolong digital chassis, which includes Xiaolong auto Zhilian platform to maintain a safe connection, the fourth generation Xiaolong cockpit platform for in car intelligence, snapdragon ride platform focusing on automatic driving and Xiaolong car cloud service, etc., covering all aspects of smart cars and making our driving experience more intelligent.
At present, all major automobile manufacturers in the world have selected Xiaolong cockpit platform, and more than 150 million vehicles adopt Qualcomm automotive wireless solutions. Many automobile enterprises such as domestic Weilai, Xiaopeng, ideal, great wall, BYD and so on have cooperated with Qualcomm.
At the moment of the "meta universe" concept fire, in fact, Qualcomm has been working in the field of XR technology and market for more than ten years, and has launched two generations of XR special platforms and three reference designs. At present, more than 50 XR terminals equipped with Xiaolong platform are available in the world. In November 2019, Qualcomm launched snapdragon spaces XR developer platform to promote the development of ecosystem in the industry; In September 2021, Qualcomm venture capital announced the establishment of XR industrial investment alliance. At present, there are more than 30 signed investment institutions; In March 2022, Qualcomm announced the establishment of Xiaolong yuan universe fund with a total amount of up to US $100 million
It can be seen from the development of smart cars and XR platform that Qualcomm Xiaolong not only deeply develops products, but also personally promotes the progress of the industry and empowers ecological partners. I don't know what new fields and new cooperation will appear in Xiaolong night?
On the whole, there are too many things to look forward to this Xiaolong night in 2022, including new Xiaolong mobile platform, new products, new experience and new cooperation... In this press conference, Qualcomm will once again show its muscles, take Xiaolong as the core, and comprehensively show its latest strength in smart phones and various new fields, which is its "technical school"; In addition, there are new sparks from the collision with major ecological partners, which bring fresher and more intimate intelligent experience to society and consumers, which is the side of Qualcomm's "experience school".